Roku is the #1 TV streaming platform in the US, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. As a Senior Product Manager of Roku Ad platform, you will be the owner of core components such as ad serving and trafficking, yield... management, forecasting and campaign management tools and workflows. You will be a key contributor to the team that drives product strategy around unifying toolsets, processes and workflows needed to meet diverse set of needs of advertisers and publishers on Roku Ad Platform. What you'll be doing Owning key products, toolsets and workflows for successfully executing managed omni-channel campaigns Driving best practices of campaign execution across the org by collaborating closely with campaign managers, traders and account managers Defining best product configurations for all campaign performance and yield optimization needs Aligning campaign set-up and execution best practices with advertiser and Roku business KPIs Effectively partnering with third-party ad serving, dynamic creative and ad measurement partners Be the primary champion of managed campaign execution experience across the company Own campaign trouble-shooting and diagnostic tools and drive root cause analysis when failures happen Staying on top of CTV and ad technology trends and best practices; translate them into POVs, and sharing with engineering, product and business teams, Collaborate with engineering and product leadership on architecting the ad platform for scale We're excited if you have 5 years of experience in product management with 3 years on advertising and marketing technologies Experience with publisher or advertiser ad server products Experience in a technical ad operations role Experience with defining requirements of scalable and highly available systems Familiarity with principles and best practices of campaign design and optimization Experience in working with brands, agencies and large media companies Minimum of a bachelor's degree; Technical background is a strong plus Completed multiple product cycles, from conception to in-market.
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