Senior Programmatic Media Buyer

Senior Programmatic Media Buyer A highly skilled media buyer is required to develop and execute complex campaigns using The Trade Desk and other Demand-Side Platforms (DSPs). Key responsibilities include managing budgets, bid strategies, campaign performance analysis, providing insights for internal and client-facing purposes. Ensuring key performance indicators are met while tracking costs and return on investment. Responsibilities: • Developing and executing comprehensive campaign strategies utilizing multiple DSPs • Analyzing campaign metrics to provide actionable insights for optimization purposes • Maintaining high standards of data quality through meticulous tracking of costs and ROI Requirements: • Digital marketing experience with 3+ years in the industry utilizing various media formats across DSPs • PREFERRED certification from The Trade Desk Edge Academy along with expertise in Koaki platform usage

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