Dec. 22, 2025

Senior Programmatic Strategist Remote US - Future Opening

Directive Consulting Poughkeepsie , New York

Were looking for a bold, strategic Programmatic Strategist - someone who thrives in the fast-moving world of SaaS and B2B marketing and knows how to make a big impact with budgets and even bigger ideas. The Programmatic Strategist is a crucial, client-facing role responsible for day-to-day management of our Programmatic clients, including but not limited to campaign builds, optimization, and reporting across all Programmatic Channels (Display, Native, Video, Audio, etc). Campaign Management: • Strategy Development: Collaborate with internal teams to create comprehensive media strategies that align with client objectives. • Presentation: Present campaign plans, performance reports, and strategic recommendations to clients. What Youll Bring: • 3+ years of proven experience in programmatic roles at publishers, advertising agencies, or ad tech companies (bonus B2B experience) • Hands-on expertise in media buying: building and optimizing campaigns in DSPs, with a preference for experience in TTD and DV360 • Proven track record in Programmatic media planning, buying, and building measurement frameworks to evaluate campaign success • Strong understanding and perspective of how programmatic and other channels (both paid and organic) work together to holistically surpass client KPIs • Experience successfully driving programmatic growth across clients in the B2B/SaaS landscape with budgets over $50k/month • Strong cross-collaboration skills, both within the organization and externally (client-facing), with excellent interpersonal and communication abilities • Solid analytical ability, exceptional attention to detail, and a results-oriented mindset, capable of balancing multiple projects effectively

Create an account to see the full posting, access our search engine, and more.

TheCreativeLoft is a better way to find jobs. Find out more:

You're just 60 seconds away from your new Creativeloft account.

Looking For Similar Jobs?