(Senior) Social Media Manager

Colle McVoy

Colle McVoy is a full-service, certified B Corp agency known for building enduring relationships between forward-thinking brands and consumers. From sparking a national movement to ban airplane seat reclining on behalf of La-Z-Boy to hosting a fully improvised sketch show during the “Big Game” powered by fan suggestions and Perdue Chicken Wings, chances are our intrepid thinkers have influenced how you shop, what you notice in store aisles, and how you satisfyyoureveryday cravings.

Recognized as a SABRE Disruptive Agency of the Year, Ad Age A-List Standout Agency, Adweek Midsize Agency of the Year, and a recent Adweek Agency of the Year shortlist honoree,Colle McVoy’s nimble talent model unlocks holistic creative problem-solving across the entire marketing ecosystem. Our capabilities span brand and influencer strategy, design, experiential, social, branded content, media,earned creative/PR, and more. Backed by an award-winning culture,we’veearned Best Place to Work honors 15years in a row.Colle McVoy ispart ofDonerCollePartners, a newly formed alliancebuilt to serve the brands that move America throughintegrated strategy, creative, media, and AI-enhanced innovation.

Job Overview

We’re looking for a passionate and collaborative (Senior) Social Media Manager to help foster deeper connections between brands and their audiences. This individual will be a key part of our integrated team, responsible for the day-to-day execution of our social presence, from calendar planning and publishing to community management, social listening and performance tracking.

The ideal candidate is detail-oriented, proactive and thrives in a fast-paced environment. They have a strong understanding of how platforms work, how audiences engage and how to translate real-time signals into smarter, more effective social output.

Responsibilities

Organic Channel & Calendar Management

Own day-to-day management of brand social channels (posting, scheduling, monitoring)Build, maintain, and update content calendars across platforms (Instagram, TikTok, Facebook, LinkedIn, etc.)Ensure all content is scheduled, QA’d and published accurately and on timeDraft platform-native copy that reflects brand voice and toneManage timelines and flag risks or gaps (missing assets, unclear direction, shifting priorities)

Community Management & Engagement
Monitor and engage with audience comments, DMs, tags and mentions in a timely and on-brand mannerProactively build relationships with fans, creators and communities through engagementAdapt tone and messaging in real time based on platform context and audience behaviorEscalate customer service or PR-sensitive issues to client/internal teams following protocols

Social Listening & Signals
Actively monitor cultural trends, platform shifts and relevant conversationsSurface real-time insights, opportunities and risks to the broader teamIdentify patterns in audience behavior and track sentiment, engagement trends and key conversation themesSpot and act on real-time posting opportunities when relevant

Reporting & Performance
Pull and organize data across platforms and tools to support ongoing analysisBuild and contribute to weekly, monthly, quarterly and annual performance reportsTrack key metrics and help identify what’s working, what’s not, and where to optimizeSupport development of insights and recommendations based on performance data

Content & Creative Support
Collaborate with strategy and content teams to inform briefs and brainstorm ideasEnsure content is optimized for each platform (format, length, captioning, etc.)

Strategic Support
Participate in campaign and channel planning sessionsStay on top of platform trends, tools and best practicesContribute to POVs and recommendations with insights from day-to-day channel performance

Required Skills
Strong working knowledge of major social platforms, especially Instagram, TikTok and XExcellent written and verbal communication skills with a strong grasp of brand voiceHighly organized, detail-oriented, and able to manage multiple priorities simultaneouslyProactive and adaptable in a fast-paced environmentStrong cultural awareness and instincts for what resonates on socialExperience with data analysis, performance tracking and translating metrics into actionable insights

Qualifications
Bachelor’s degree in Communications, Marketing, Public Relations, or a related field1–3 years of experience in social media, community management, or digital marketingExperience pulling and analyzing social performance data and working with reporting toolsProficient in Microsoft Word, Excel, PowerPoint, Social Publishing Tools (e.g., Sprout Social)Comfortable with a flexible schedule that may include evenings or weekends as part of a rotationAbility to travel as needed

At the time of posting, the base salary for this position ranges from $60,000-$75,000. Compensation will be determined based on a variety of factors, including but not limited to relevant skills, experience, and qualifications. In addition to the base salary, we offer a comprehensive benefits package, including health and wellness options, agency perks, and the flexibility of a hybrid work environment.

About Colle Mcvoy

Named a 2024 Innovation SABRE Disruptive Agency of the Year, an Ad Age A-List Standout Agency, Adweek’s 2023 Midsize Agency of the Year, and a 2025 Adweek Agency of the Year Shortlist honoree, Colle McVoy’s nimble talent model unlocks holistic creative problem-solving across the entire marketing ecosystem. Our capabilities span brand and influencer strategy, design, experiential, social, branded content, media, earned creative/PR, and more.

Backed by an award-winning culture,we’veearned Best Place to Work honors 15years in a row. Our client roster includes some of the world’s most recognized brands, including 3M, CHS,Dairy Queen,Crystal Farms, Frank’sRedHot, Jackson Hole Travel & Tourism,Instant Pot,McCormick & Company, Perdue Farms, Target, U.S. Bank, and more.Colle McVoy ispartofDonerCollePartners, a newly formed alliancebuilt to serve the brands that move Americathrough integrated strategy, creative, media, and AI-enhanced innovation.

For more information, visit collemcvoy.comanddonercolle.com,orfollow us onLinkedInandInstagram.

We are an Equal Opportunity Employer.