SEO Specialist (Google Ads Experience a Plus)

SEO-focused role. Google Ads experience is a plus.

This is an SEO job first. We need someone who knows how to get established businesses found on Google, and increasingly in AI search tools, by people who are ready to buy. If you can also build and manage Google Ads campaigns, you'll be even more valuable here.

About The Digital MC

The Digital MC is a digital marketing and web agency based in Northern Kentucky. We work with established companies, usually doing $1M to $50M a year: contractors, remodelers, manufacturers, financial firms, government contractors and other businesses that have real customers and want a better way to get more of them.

We start with strategy and do the execution second. Before we write content or launch a campaign, we figure out who the customer is, how they search, what they need to see before they reach out, and whether the website is doing its job. Then we do the work. You won't be cranking out blog posts to hit a quota. Everything you do will have a clear reason behind it.

We're a small team, so your work will be seen and it will matter.

What You'll Do

SEO is about 75% or more of the job:

Run technical SEO audits and fix what you find, including crawl issues, indexing, site speed, redirects, schema and internal linkingDo keyword research and map it to what searchers want, so every page has a clear jobPlan and optimize service pages, location pages and supporting contentWrite or edit on-page copy, title tags and meta descriptions that read like a person wrote themManage and improve Google Business Profiles for local clientsHelp plan redirects and protect rankings when we launch new websitesKeep up with how AI search (Google AI Overviews, ChatGPT, Perplexity) is changing what gets surfaced, and adjust our approachTrack results in Search Console and GA4 and explain them in plain language for monthly client reportsPPC is the rest, and it grows as your skills do:

Help build and manage Google Ads search campaigns, and Local Service Ads for eligible clientsReview search terms, add negative keywords and help with budget and bid decisionsWrite ad copy and flag when a landing page is hurting resultsHelp set up and check conversion tracking in Google Tag ManagerWhat We're Looking For

2+ years of hands-on SEO experience, at an agency or in-houseComfortable working in WordPress (Shopify experience is a bonus)Solid working knowledge of Google Search Console, GA4 and at least one SEO platform such as Semrush, Ahrefs or Screaming FrogA real understanding of local SEO and how Google Maps rankings workYou write clearly. You can explain to a business owner why a ranking dropped without hiding behind jargon.You can manage your own time and stay on top of several clients without anyone looking over your shoulderYou communicate well in writing and keep people updated without being askedYou care about whether the work produced leads, not just whether rankings went upNice to Have

Hands-on Google Ads experience (Google Ads certification is a plus)Local Service Ads or Meta Ads experienceExperience with Google Tag Manager and conversion trackingBasic HTML/CSS, enough to fix things without waiting on a developerExperience with home services, construction or B2B clientsWhy Work Here

Fully remoteDirect access to the founder and a front-row seat to how agency strategy gets builtA wide range of industries and problems to work on, so you won't get boredRoom to grow into a larger search marketing role as the agency growsPay: $45,000.00 - $60,000.00 per year

Benefits:

Flexible schedulePaid time offWork Location: Hybrid remote in Cincinnati, OH 45202