SEO/SEM Specialist

Mon, Oct 26 at 3:54 PM SEO/SEM Specialist Wellness Glow is looking for a SEO/SEM Specialist to join our team. We provide premium health, training, and wellness advice all within the comfort of our client's home. Responsibilities The ideal candidate will be a professional or university student, who is ambitious and who also has at least 1 year of direct SEM, display and paid social experience, either as an intern at an agency or as a freelancer with a proven track record. Is well-versed in social media and in techniques used to excel on platforms such as Google and Facebook Ads. Experience • Managing Search Ads (Start to Finish), 2 years (Preferred) • Social Media Campaign Management (Start to Finish), 2 years (Preferred) • Landing page optimization, 2 years (Preferred) • Data analysis, 2 years (Preferred) You Will • Develop and own paid media strategy that drives business results • Identify the best keyword phrases to target in multi-dimensional paid marketing campaigns • Continually improve the process around developing keyword and campaign strategy, ad and landing page testing, and bid and budget management • Analyze and assess the performance of all campaigns, translating quantitative and qualitative data into actionable insights and recommendations for revising campaign strategy • Set and achieve monthly goals • Prepare monthly reports to show the performance of PPC campaigns, and present the data during bi- weekly/monthly Zoom meetings.