Siege Media is hiring: Director, Marketing in Chicago

We were nationally recognized on Inc.’s Best Workplaces list and Inc. 5000 list, highlighting the 5000 fastest-growing private companies. We currently have a spot open for a talented Director, Marketing to help us continue to drive growth for our world-class clients.As our Director of Marketing, you will own the strategy and execution of all demand-generation, brand and thought leadership initiatives that feed our pipeline for high-growth startup and enterprise clients.You'll report directly to the CEO and work closely with sales to craft and optimize an ABM motion, lead our website and digital brand experience, and drive a content engine--both through the Siege team and your own thought leadership voice--to maximize SQL volume and conversion.You will manage our marketing budget, own performance reporting and OKRs, and represent Siege at key industry events, all while mentoring an internal team of digital specialists.Perks for United States residents include 100% health, vision and dental benefits, 50% 401k match up to 6% of your salary, donation matching, career development training, unlimited PTO, work-from-home equipment, and free pens. Everyone loves free pens. If you require reasonable accommodation to complete our application or interview process, please let us know.ResponsibilitiesAt the core, increase the qualified web traffic and sales qualified leads to Siege MediaExecute an account based marketing (ABM) strategy aimed at high growth startups and potential enterprise clientsOwn the Siege Media website, updating positioning, case studies and overall brand experience to drive new business goals and stay up-to-date with the industryCollaborate with the sales team in developing marketing collateral such as sales deck slides, case studies/battle cards, and thought leadership contentServe as the final say/QA for business development contentManage and proactively source available team utilization to create thought leadership/SEO content for the Siege blog with the goal of growing sales qualified leadsManage social media strategy and create content for Siege Media across podcast platforms, email, LinkedIn, X and Threads, both for the company and personally. Content will be a mix of managed content via Siege Media team, and thought leadership content personally.Periodically attend conventions, conferences, and trade shows, preparing collateral as needed, and provide post-event reports and analysis with a focus on building the business and fostering networking relationshipsManage a set business development budget to most intelligently allocate against internal and external resources to scale impact of the departmentManage a set business development advertising budget, included but not limited to newsletter sponsorships, events, networking events and listing directoriesEngage blog business development partners/affiliates on a recurring basis via email to confirm performance and attributionProject manage Siege Media team members via working with Content Marketing Managers to help them stay on timeline and hit Siege publishing and quality goalsRun Siege Media’s monthly business development strategy meetingReport and improve on business development metrics monthly, such as SQLs, traffic, organic traffic, keyword rankings, etc.Required SkillsBachelor’s degree in marketing or a related field, or relevant experience5+ years of progressive B2B marketing experience with a proven track record of meeting and exceeding annual marketing goals, resulting in significant business growth3+ years of social media strategy experience that generates measurable platform growth and target audience engagement2+ years of experience working at an agency, ideally working in a marketing capacity or leading the marketing departmentExperience either marketing to enterprise accounts or being part of oneExperience and expertise in SEO and content marketingExperience leading team meetings and maintaining agendasExperience managing a marketing budgetStrong interpersonal skills and the ability to form productive working relationships in a remote settingAbility to travel to conventions, networking events, and trade showsGoal-oriented with the ability to set priorities, meet deadlines, and work independentlyExperience and passion using AI to drive scale and project efficiencySuggested SkillsEstablished personal brand in the areas of SEO/marketing/content marketingExperience with Google Workspace (Gmail, Docs, Sheets, Slides, Forms)Deep experience in one of our three core verticals: fintech, SaaS, and ecommerceUnderstanding of HTML/CSS and comfortable editing and uploading content to WordPressProficiency in project management tools like Basecamp and SmartsheetThe salary range for this position is based on experience, with a base of $100,000-$135,000, $150,000-$165,000 OTE based on SQL growth goals.Please plan to upload the following information during the application process:Your resumeA short introduction/cover letterA 2-3 paragraph description of how you would help Siege Media drive new business for our target audiencePowered by JazzHR4Vfs5JmYJO