Nov. 15, 2024

Siege Media is hiring: Senior Content Marketing Specialist in Austin

Siege Media Austin, Texas

Perks for United States residents include 100% health, vision and dental benefits, 50% 401k match up to 6% of your salary, donation matching, career development training, unlimited PTO, work-from-home equipment, and free pens. Learn more about working at Siege by experiencing our culture on Instagram and checking out our work on Dribbble! Responsibilities • Generate creative ideas to develop as content and pitch to journalists/bloggers for the purpose of visibility through SEO and securing high-quality backlinks • Create custom prospect lists and templates that align with clients' industries • Demonstrate the ability to adapt tone and complexity of a piece to speak to the correct audience, as well as align with relevant style guides • Create engaging content (ideas + copy) for client social media accounts • Assist with project management tasks including client communication and reporting • Have a firm grasp on writing effective titles for improved CTR and for the press • Nurture and develop relationships with writers, reporters and web editors • Write effective web copy for the purposes of marketing websites in diverse verticals • Deliver a reliable, solutions-oriented approach to growing the online presence of our clients Required Skills • Passion for public relations, data-driven content, email outreach, and media relations • 3+ years of experience as a content marketer (ideally published on reputable news sites or industry blogs) • Intermediate SEO knowledge with a working knowledge of SEO tools and how they can be used to improve client websites • Experience running surveys and crafting stories from data to pitch to national news • Strong project management skills, with ability to handle multiple projects while still working effectively • Close attention to detail and a heavy focus on creating quality content • Proven ability to generate creative ideas that attract attention on the web Suggested Skills • 4-year degree in English, marketing, or a related field • 2-4 years experience working with the press, reporters, or national/international news outlets • Experience using Google Workspace, Smartsheet, Zoom, and/or Basecamp • Experience creating thoughtful client reports using SEO tools such as Google Search Console, Google Analytics, and Ahrefs • Understanding of HTML/CSS and comfortable uploading content to WordPress and other similar Content Management Systems • Experience collaborating with design teams and giving guidance on design and UX best practices This position is 100% remote and based in the US. We will never offer a candidate a position without an in-person Zoom call and we would never ask you to purchase anything during the application process.

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