SignalRGB is hiring: Digital Advertising Manager in Tucson

Join us in unifying the fragmented world of RGB into one seamless experience. Imagine every RGB device in your setup, regardless of brand, pulsing in perfect harmony with your game's explosions, your music's beat, or your content's mood.Built by gamers for gamers, we're breaking down the walled gardens of RGB ecosystems. Our technology turns your desk into a canvas, your gameplay into art, and your setup into an extension of your identity. We're not just writing code - we're crafting experiences that make battle stations come alive.Position OverviewWe're seeking a Digital Advertising Manager who lives and breathes PC gaming, understands SaaS ecosystems, and can navigate consumer tech trends. The ideal candidate understands both the technical aspects of PC gaming hardware/software and the psychology of gaming audiences, while being well-versed in SaaS marketing metrics and consumer behavior patterns.Key ResponsibilitiesManage digital advertising budgets and allocate spending across channels including paid search, social media, display, and programmatic advertisingDesign, implement, and optimize multi-channel digital advertising campaignsDevelop targeting strategies to reach key audience segmentsMonitor campaign performance and create detailed reports on ROI, ROAS, CPL, CPA, and other relevant metricsLead A/B testing initiatives to improve campaign effectivenessCollaborate with creative teams to develop compelling ad contentManage relationships with advertising platforms and media vendorsEnsure brand consistency across all paid campaignsStay current with digital advertising trends and platform updatesRequired QualificationsAdvanced knowledge of Google Ads, Meta Ads, LinkedIn Ads, and other major advertising platformsExperience managing influencer consumer campaignsExperience with demand-side platforms (DSPs) and programmatic advertisingProficiency in Google Analytics and data visualization toolsUnderstanding of conversion tracking and attribution modelingExperience with bid management tools and automation platformsKnowledge of HTML, CSS, and basic JavaScript is a plusPersonal QualitiesBachelor's degree in Marketing, Business, or related field3+ years of experience in digital advertisingProven track record of managing large advertising budgetsStrong analytical and data interpretation skillsExperience with marketing automation toolsProject management and team leadership abilitiesWhat We OfferRemote work flexibilityOpportunity to work with cutting-edge RGB hardwareEngaged community of PC gaming enthusiast usersCollaborative team environmentCompetitive compensation packagePhysical RequirementsAbility to travel across the USA for in-person meetings and conventionsAbility to lift 25 lbsMust be legally authorized to work in the United StatesAbout UsSignalRGB is a team of passionate gamers and creators dedicated to merging art and technology.