Social Content Creator

We are looking for a Social Content Creator who will be at the forefront of bringing Dorel Juvenile’s brands to life across Tik Tok + Instagram through scroll-stopping short-form content.Dorel Juvenile is the world’s leading juvenile products company. Our well-known products and strong brands are available in more than 100 countries. All our talented employees share the same mission: to Care for Precious Life and the Social Content Creator is integral to this mission.Your missionThis Social Content Creator role is ideal for someone who can concept, shoot, and edit content that feels culturally fluent, parent-relevant, and brand building. You’ll collaborate cross-functionally across key areas of our team to ensure content aligns with brand priorities, product storytelling, and campaign moments.This is a fast-paced, hands‑on creative role that blends content creation, on‑camera storytelling, and platform‑native editing. You’ll be hands‑on with product + trends, attend brand shoots, and become an on‑camera presence for select brands.You’ll primarily shoot in your own home / everyday environments — leaning into natural, real‑life spaces that feel native to how parents actually consume content. You must live on social, understand pacing, hooks, and retention, and know how to stop a scroll in under 3 seconds — with a strong pulse on Tik Tok, Reels, and emerging short‑form formats.This position does not support immigration sponsorship now or in the future.Key responsibilitiesConcept, script, shoot + edit short‑form content optimized for Reels/Tik TokQuickly identify, react to, and activate trending formats, sounds, and cultural momentsSubmit content briefs (concepts, scripts, shot lists) for approval prior to filmingServe as on‑camera talent regularly – comfortable speaking directly to camera and acting as a recognizable faceRepurpose creator UGC + influencer content to maximize usage across owned channelsWrite short social‑first copy for VO scripts, text overlays, and on‑screen hooksPartner closely with the Social Media Manager, Specialist and Brand Team on planning, creative direction, and campaign storytelling.Collaborate cross‑functionally with key internal partners to align content with brand priorities, product messaging, and broader campaign objectives.Attend brand shoots + quarterly social‑first micro shoots to capture evergreen and launch contentDeliver consistent asset volume tied to monthly priorities, launches, and seasonalityMaintain organized asset libraries + file systems for clean handoffs to publishingTravel as needed for brand shoots, campaigns, and on‑location content captureYour profile Bachelor's degree in business, marketing, communications preferred with relevant digital marketing work experience1‑3 years of hands‑on experience producing social‑first video content (brand, agency or creator side)Strong knowledge of Tik Tok + Instagram trends, pacing, hooks, text overlays, and retention tacticsProficient in Cap Cut, Adobe Suite and/or other editing toolsExcellent short‑form storytelling instincts (how to land a hook fast + keep attention)Highly visual + detail‑oriented creative sensibilityExperience pitching concepts + writing short scripts/shot outlines for short‑form videoComfortable filming yourself, speaking directly to camera, and being an on‑screen personality for brand contentAble to execute quickly in fast‑moving environments and pivot based on social trends/performanceHighly organized, able to manage multiple concepts + versions in a clean workflow + handoff structureComfortable using AI tools to streamline ideation, scripting, editing prep, and content workflow (where it makes sense creatively)Curiosity for parent culture + an eye for social content opportunities in real everyday moments ** MUST be able to share a portfolio with recent short‑form content examples (Tik Tok/Reels) that demonstrate editing ability, on‑screen presence, and creative POV**Salary range posted:$60,000 – $80,000Are you ready to grow with us?Dorel Juvenile provides people the invaluable opportunity to make a difference. To work on leading brands together with talented people across the globe, and to keep growing both personally and professionally.Take the next step in your career and join our quest to improve the parenting journey for millions of families around the world.