Social Media and Marketing Manager

Your energetic approach and creative mindset will be instrumental in shaping our digital voice and expanding our reach. This paid position offers an exciting opportunity to lead impactful marketing initiatives in a fast-paced environment committed to excellence. Responsibilities Develop and execute comprehensive social media strategies across platforms such as Facebook, Instagram, Twitter, LinkedIn, and TikTok to increase engagement and brand visibilityCreate, curate, and manage engaging content including graphics, videos, blogs, and photography that align with brand messaging and marketing goalsMonitor social listening tools to track brand sentiment, industry trends, and competitor activity, providing insights for ongoing campaign optimizationManage social media advertising campaigns using platforms like Facebook Advertising and Hootsuite to maximize reach and ROIUtilize Adobe Creative Suite (Photoshop, Illustrator) for designing eye-catching visuals that support marketing initiativesConduct keyword research and implement SEO best practices to enhance content discoverability across digital channelsAnalyze web analytics and social media metrics using tools like Google Analytics and Web Analytics platforms to measure campaign performance and inform future strategiesMaintain strong relationships with media outlets, influencers, and partners through effective public relations efforts and relationship management skillsOversee branding consistency across all digital touchpoints while ensuring proofreading accuracy for all published contentCoordinate with e-commerce teams to align social media campaigns with online sales initiatives and promotional eventsSkills Proficiency in social media management tools such as Buffer or Hootsuite for scheduling and analyticsStrong graphic design skills with experience in Adobe Photoshop, Adobe Illustrator, and Adobe Creative Suite applicationsKnowledge of social listening techniques to monitor brand reputation and industry conversationsExpertise in social media marketing strategies including content creation, community engagement, and advertising campaignsExperience with Facebook Advertising and other paid social media promotion toolsSkilled in video editing and photography to produce high-quality visual content for diverse platformsFamiliarity with SEO principles, keyword research, web analytics, and Google Analytics for data-driven decision makingExcellent proofreading abilities ensuring clarity, accuracy, and professionalism in all communicationsAbility to manage multiple projects simultaneously while maintaining attention to detail in a fast-paced environmentStrong relationship management skills to collaborate effectively with internal teams, influencers, media outlets, and partnersJoin us as a Social Media and Marketing Manager where your creativity will inspire audiences worldwide!