Social Media Marketing Consultant

The Senior Digital Marketing Social Media Consultant role will support the Digital Marketing Team to develop and implement high-profile strategic external initiatives to increase brand awareness, brand affinity, move consumers down the funnel and bolster the reputation of our client company. • Proven ability to be proactive. We are looking for a skilled and passionate paid social performance marketing expert to join our client’s rapidly growing Social Media team, a key driver of the success of our broader Digital Marketing team. The Senior Social Media Consultant, Commercial and Provider Segments (B2B), directly supports the Segment Marketing team fulfilling media buying, analysis, optimization, reporting, and management of tactical paid social media campaigns for various product lines and initiatives. • Display a strong understanding of performance digital marketing metrics for clients with the ability to analyze performance, identify areas for improvement, and justify campaign decisions to clients and internal stakeholders.