Social Media Marketing Manager, Ads Marketing

As the Ads Social Marketing Manager, you will play a pivotal role in how Netflix tells its advertising story across social platforms to B2B audiences: advertisers, agencies, industry partners, and the broader business community. Your objective is to build, scale, and test social strategies and programs to support Ads go-to-market campaigns, industry moments, and executive thought leadership spanning all social platforms with an emphasis on B2B-forward platforms (e.g., LinkedIn, industry forums, and emerging channels). • Translate Ads Marketing narratives - product positioning, research insights, case studies, event moments, and thought leadership - into audience-first content frameworks tailored to media buyers, CMOs, planners, and industry influencers. • Design and run always-on and campaign-based social programs that support Ads go-to-market efforts, including Product and format launches, Research and insights releases, Industry event tentpoles (e.g., upfronts, key conferences, trade events), Client success stories and case studies. • Inform and refine a measurement framework tailored to B2B social (e.g., quality of engagement, seniority of audience, brand sentiment among advertisers).