As the Ads Social Marketing Manager, you will play a pivotal role in how Netflix tells its advertising story across social platforms - reaching advertisers, agencies, and industry partners with the same creative instinct and storytelling craft we bring to consumer social. Your objective is to build, scale, and test social strategies and programs to support Ads go-to-market campaigns, industry moments, and executive thought leadership spanning all social platforms - LinkedIn and industry channels where advertisers and agencies live, but with the same platform fluency, cultural timing, and creative risk-taking that defines Netflix's consumer social work. • Translate Ads Marketing narratives - product positioning, research insights, case studies, event moments, and thought leadership - into audience-first content frameworks tailored to media buyers, CMOs, planners, and industry influencers. • Design and run always-on and campaign-based social programs that support Ads go-to-market efforts, including Product and format launches, Research and insights releases, Industry event tentpoles (e.g., upfronts, key conferences, trade events), Client success stories and case studies. • Surface insights to Ads Marketing, Sales, and Product partners, influencing future narratives and go-to-market decisions.
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