Social Media Marketing Specialist

We are committed to supporting our employees, strengthening our employer brand, and engaging meaningfully with our communities. Brighton Healthcare is seeking a creative and strategic Social Media Marketing Specialist to manage and grow our social media presence. The ideal candidate is highly organized, understands healthcare-related marketing, and can create compelling content while maintaining brand consistency and professionalism. Social Media Marketing Specialist Key Responsibilities • Develop, plan, and execute social media strategies across platforms including Facebook, Instagram, LinkedIn, and Indeed • Create engaging content (posts, graphics, short videos, stories, and reels) aligned with company goals • Support recruitment marketing efforts by promoting job openings, job fairs, employee spotlights, and culture initiatives • Monitor social media channels, respond to messages and comments, and engage with followers in a timely and professional manner • Track performance metrics and prepare regular reports on engagement, reach, and campaign effectiveness • Collaborate with HR, recruitment, and leadership teams to support hiring and employer branding initiatives • Ensure all content complies with healthcare regulations, HIPAA standards, and company policies • Stay current with social media trends, platform updates, and best practices What We Offer • Competitive salary based on experience • Comprehensive benefits package (medical, dental, vision, PTO, etc.)

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