Social Media Marketing Specialist

Job Overview
We are seeking a dynamic and innovative Social Media Marketing Specialist to elevate our 10+ clients online presence across multiple platforms. In this role, you will craft compelling content, develop engaging campaigns, and analyze social media performance to drive brand awareness and customer engagement. Your expertise in digital marketing tools and social media strategies will be essential in creating impactful marketing initiatives that resonate with diverse audiences.
Join us to shape our digital voice and foster meaningful connections through creative storytelling and strategic outreach.

Responsibilities

Develop and implement comprehensive social media marketing strategies across platforms such as Facebook, Instagram, Tik Tok, and others to increase brand visibility and engagement.
Create high-quality, engaging content including graphics, videos, photography, and written posts that align with branding guidelines and marketing goals.
Manage social media accounts using our scheduling platform to schedule posts, monitor interactions, and ensure consistent messaging.
Attend clients shoots, meetings, and strategy sessions monthly.
Create shot lists, handle photography and videography, and creative direction for clients.
Manage social media ads & influencer collaborations
Stay updated on the latest social media trends, platform updates, media editing tools, and best practices for digital marketing performance monitoring.

Requirements

Proven experience in social media management, content creation, and digital marketing analytics.
Proficiency with social listening tools, Adobe Creative Suite (Photoshop, Illustrator), Adobe Premiere or other video editing software.
Familiarity with social media advertising platforms such as Facebook Advertising for targeted campaigns.
Excellent content writing skills with an eye for proofreading and branding consistency.
Ability to analyze media performance analytics and adjust strategies accordingly for optimal results.
Experience with graphic design for social media content creation and media editing tools for video production.
Strong relationship management skills to engage with online communities and influencers effectively.
Photography & Videography experience.
Influencer Management.

Join us as a Social Media Marketing Specialist to harness your creativity and strategic mindset in a fast-paced environment! We value energetic professionals who are passionate about digital marketing innovation and eager to make a measurable impact through compelling storytelling and data-driven decision-making. This paid position offers an exciting opportunity to grow your skills while contributing to a vibrant brand presence across the digital landscape!
Pay: $53,000.00 - $60,000.00 per year
Benefits

Flexible schedule
Paid time off

Education:

Bachelor's (Preferred)

Experience:

Marketing: 2 years (Required)

Location:

Charleston, SC 29417 (Required)

Work Location: Hybrid remote in Charleston, SC 29417