Social Media Marketing Specialist

Job Title: Social Media Specialist At Phame Marketing, we believe in creating bold, authentic, and strategic marketing campaigns that connect brands with their audience. From digital to traditional media, we provide full-service solutions with a personal touch—and we’re looking to grow our team with a passionate and creative Social Media Specialist. Key Responsibilities: • Develop and execute social media strategies for Phame Marketing and its clients • Create, curate, and manage content (written, image, and video) across platforms such as Facebook, Instagram, LinkedIn, TikTok, and X (formerly Twitter) • Schedule posts and maintain an active content calendar • Monitor, engage, and respond to followers and comments in a timely and authentic manner • Analyze performance metrics and adjust strategies to improve engagement and reach • Stay up to date on industry trends and platform algorithm changes • Collaborate with the design, digital, and account teams to ensure brand consistency • Prepare monthly performance reports and client updates • Assist with paid social media advertising campaigns Requirements: • 1–3 years of professional social media experience (agency or in-house) • Strong understanding of platform best practices and audience engagement strategies • Excellent writing, editing, and storytelling skills • Basic graphic design skills (Canva, Adobe Creative Suite a plus) • Experience with social media scheduling and analytics tools (e.g., Meta Business Suite, Later, Hootsuite) • Self-starter with strong organizational and time-management skills • Ability to manage multiple accounts and prioritize tasks • Video editing skills and familiarity with Reels/TikTok creation is a big plus