Specialist Digital Advertising

The Digital Advertising Specialist is a trusted resource and strategy driver on a subset of clients spanning multiple mediums. Responsibilities • Creation and ongoing management of digital advertising campaigns, including: • Budgeting and Bid Management • Ad copy/keyword/targeting updates • In-depth secondary/tertiary account updates (ie. • Analyzing data and acting upon it to improve account performance • Changes to keep up with the latest service offerings across Google, Facebook, Microsoft, and other advertising platforms • Changes to abide by client requests/needs/new services • Updates to campaigns from global account analysis • Cross team and client collaboration, including but not limited to: • Facilitating effective communication across internal teams to align strategy, share learnings, and accelerate decision making • Driving account planning through partnership with internal stakeholders and clients to ensure seamless strategy development and execution • Transforming data and cross-team insights into meaningful, actionable recommendations that support client goal • Act as a reliable training resource to other team members, including, but not limited to: • Facilitate development of newer team members • Act as both a reliable contributor and leader, understanding when it’s time to support and when it’s time to facilitate. Advance Local Media is proud to be an equal opportunity employer, encouraging applications from people of all backgrounds. Advance Local Media does not provide sponsorship for work visas or employment authorization in the United States.

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