Specialist, Digital Marketing

This position works across digital marketing channels including email, web, and social media. The specialist will be responsible for assisting in the implementation and ongoing support of digital marketing activities across our entire portfolio. Our core values embody the character and culture of our staff – they guide our decision making, interactions and how we serve our members. ); and project management of all live meeting and global exhibit daily schedule planning and integrations across channels.Digital Trends and Analysis: Lead for weekly presentations to the entire department, creation of weekly PowerPoint decks, notification of trend insights and influencer engagement, as well as tracking metrics that will be used in related interdepartmental reporting, and reporting on weekly marketing metrics for select interdepartmental campaigns.Data integrity management for membership within our email marketing software to ensure members receive their member benefits; monthly reporting and team lead for suppressions and spam complaint removals; duplicative account integrations and discrepancy reporting; and monthly audience segmentation audits.Collaborate with internal stakeholders to ensure timing and placement of portfolio of work in relation to other Society initiatives and strategies; identify cross promotional opportunities and new strategies that align with best practices and trends.Maintain standardization for digital content across all digital platforms and work closely with team members to adhere to the brand center; and disseminate digital marketing SOPs.Play a contributing role in planning offers, developing calls to action, identifying new strategies and opportunities, reviewing campaign results, testing, and adjusting digital marketing plans according to results.Support Marketing leadership as requested to meet deadlines and fulfill responsibilities as an active member of the team.Annual Meeting Support: Live post and engage with members during ENDO; develop daily newsletters; plan, manage, and implement push notification schedule for the meeting’s mobile app.Develop SOP addendums for new processes and update existing SOPs to streamline efficiency.Collaborate with and manage marketing assistant on select tasks such as copyediting support, publication emails, and reporting. The Endocrine Society offers a flexible, hybrid work environment.