Sr ABM and Paid Social Media Manager

We at Cengage Group believe in the power and joy of learning. Cengage Group's portfolio of businesses supports student choice by providing a range of pathways that help learners achieve their goals and lead a choice-filled life. Essential functions • Partner closely with sales and cross-functional teams to integrate ABM initiatives with broader go-to-market strategies. • Develop and implement nurturing strategies for Sales' target accounts. • Build tailored marketing materials for target accounts.