SR. Advertising Specialist at Merchants Distributors Hickory, NC

SR. Advertising Specialist job at Merchants Distributors. Hickory, NC.

Overview
ASSISTING ADVERTISING MANAGER IN ASSURING ALL CUSTOMERS ADVERTISING NEEDS ARE BEING MET.

Responsibilities 1.INITIATES, DEVELOPS, AUTOMATES AND COORDINATES EFFECTIVE DESIGN SOLUTIONS FOR AD LAYOUTS. 2.PREPARES AND OVERSEES ALL ACTIVITIES ASSOCIATED WITH FINAL DESIGN AND PRODUCTION. 3.
EXERCISES GOOD JUDGMENT IN RECOMMENDING FORMATS AND INNOVATE GRAPHICS OPTIONS TO MAXIMIZE

IMPACT AND REMAIN COMPETITIVE.
4.SUPERVISE AND OVERSEE WORK OF AD SPECIALISTS. 5.COORDINATE ANY NECESSARY PHOTOGRAPHY FOR PROJECT BEING DEVELOPED WHEN NEEDED. 6.RESPONSIBLE FOR GENERATING OVER 100 AD PAGES WEEKLY, 7.PRODUCE AD LAYOUTS TO MEET THE GUIDELINES GIVEN BY RETAIL CUSTOMERS. 8.DETERMINE THE APPROPRIATE VERSION FOR ADS BASED ON CUSTOMER NEEDS. 9.
DETERMINE WHICH PRODUCTS TO INCLUDE IN AD BASED ON REGION AND INFORMATION FROM DIRECTORS

OF GALAXY/IGA/PIGGLY WIGGLY.
10.
GENERATE PROOF, SEND TO CUSTOMER AND MAKE APPROPRIATE CHANGES BASED ON CUSTOMERS

SPECIFICATIONS.
11.RELEASE ADS, GRIDS AND RUN LIST TO ENSURE ACCURATE PRINT VERSIONS AND DISTRIBUTION. 12.PREPARING FILES FOR EMAIL BLAST AND PROVIDING ACCURATE INFO FOR SOCIAL MEDIA. 13.KEEP ADVERTISING MANAGER INFORMED ON PROGRESS OF WEEKLY ADS. 14.
COMMUNICATE WITH THE GALAXY/IGA/PIGGLY WIGGLY ADVERTISING CUSTOMERS AND DEPARTMENTS TO

ENSURE THAT AD LAYOUTS MEET CUSTOMER EXPECTATIONS.
15.
PROVIDE SUPPORT TO ALL MDI DEPARTMENTS IN PREPARING WINDOW SIGNS, NEWSPAPER ADS, BAG

STUFFERS, AD LAYOUTS, DIGITAL COUPONS, ETC.
16.MAY BE REQUIRED TO PERFORM OTHER TASKS AS NECESSARY.
Qualifications TWO YEAR DEGREE OR 5 YEARS EQUIVALENT EXPERIENCE IN GRAPHIC DESIGN, MARKETING, AD LAYOUT, ETC.MUST HAVE GOOD TIME MANAGEMENT, ORGANIZATIONAL, INTERPERSONAL, AND COMMUNICATION SKILLS.ABILITY TO WORK WELL AND COMMUNICATE WITH CUSTOMERS AND VENDORS. MUST BE ABLE TO WORK WELL UNDER PRESSURE AND MEET WEEKLY AND DAILY DEADLINES MUST BE SELF MOTIVATED AND CREATIVE
EXCELLENT KNOWLEDGE OF ADOBE SOFTWARE: INDESIGN, PHOTOSHOP, ILLUSTRATOR, ALSO MICROSOFT EXCEL

#LI-VP1 Merchants Distributors