Sr. Brand Marketing Manager

Reporting to the National Director, Brand Marketing, the Senior Brand Marketing Manager is responsible for leading development and implementation of marketing plans and campaigns for a portfolio of American Heart Association brands and initiatives. Responsibilities • This position is r esponsible for leading strategy and execution of brand campaign plans, as well as analyzing, optimizing and reporting on results. • Creates a unique customer experience to achieve the desired brand image, business and funder goals and campaign objectives . • Communicates and presents modifications to increase campaign effectiveness • Leads and coaches direct report(s), mentors and educates cross functional teams in marketing objectives . Benefits • Compensation – Our goal is to ensure you have a competitive base salary.