Aug. 4, 2024

Sr. Manager, Digital Advertising

Feld Entertainment Ellenton, Florida

Manager of our Digital Advertising Team who that possesses an expertise in all things Google including YouTube and Performance Max with a balance of creativity and strong analytical prowess. Essential Functions • Lead efforts all things Google and Programmatic with a special focus on Google Search • Expert in Google Ads Manager, Ads360 an all backend Google products and platforms • Understand business objectives and act as the main point of contact for all campaign-related matters. • Collaborate with platform subject matter experts to develop cutting-edge advertising strategies tailored to the unique needs of each market • Stay up-to-date with industry trends, emerging technologies, and best practices in live events advertising, and apply this knowledge to enhance our campaigns • 3-5 years’ experience in digital strategy with a focus on Google products • Expertise with analyzing and reporting engagement metrics, working across various reporting tools; utilizing data to drive strategy • Experience working with paid social media management tools and analytics tools • Experience with marketing automation and email marketing campaign development • Strong presentation and stakeholder management skills • Ability to work within our culture and a team environment is essential • Strong analytical skills • Ability to travel as necessary • Outstanding organizational skills: must be able to multi-task and manage multiple projects and deals. Skills & Abilities • Working knowledge of Google platform and Programmatic Buying.

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