* Create and optimize website copy for marketing pages, blogs, and newsroom content, aligning content development with SEO strategy, keyword research, and search performance insights to improve organic visibility, engagement, and site traffic. * Analyze digital performance metrics such as engagement, reach, traffic generation, and content performance to identify opportunities for optimization. * Experience managing digital marketing channels including corporate social media platforms and website content. * Strong analytical and reporting skills with experience translating marketing performance data into actionable insights. * ** Curious: ** A desire to inquire and learn, to seek new knowledge and wisdom, and to listen to the contributions of others with a genuine interest to better self, the team, and the organization.
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