Sr. Marketing Data Analyst

As a Senior Marketing Data Analyst at WebstaurantStore, you will play a critical role in shaping how data informs marketing strategy and accelerates business growth. Drive business impact: Partner with SEM, Marketing Leadership, and cross-functional teams to deliver insights that improve acquisition efficiency, conversion performance, and long-term customer value.Own the analytics lifecycle: Design, build, and maintain scalable datasets, transformations, and reporting in our marketing data lakehouse, ensuring data is accurate, trusted, and decision-ready.Identify growth opportunities: Proactively uncover trends, performance gaps, and experimentation opportunities across channels, keywords, audiences, and campaigns.Innovate with data: Apply analytics best practices, modern modeling techniques, and automation to enhance reporting speed, insight depth, and self-service analytics adoption.Be a subject-matter expert: Serve as a go-to expert for marketing data, metrics, and measurement methodology, influencing how success is defined and tracked.Communicate with impact: Translate complex analyses into clear narratives and actionable recommendations for both technical and non-technical stakeholders.Growth & Development Opportunities: Work is performed while sitting/standing and interfacing with a personal computer.Requires the ability to communicate effectively using speech, vision, and hearing.Requires the regular use of hands for simple grasping and fine manipulations.Requires occasional bending, squatting, crawling, climbing, and reaching.Requires the ability to occasionally lift, carry, push, or pull medium weights, up to 50lbs.Qualifications Bachelor''s Degree, Master's Degree in Marketing, or direct job experience in Analytics, Economics, Finance, Statistics, or Data Science5+ years experience in analytics working with ecommerce marketing dataEducation +5 years experience using BigQuery and Google Cloud Platform+5 years performing Analysis in ecommerce (customer and product) marketing data working+5 years experience using data visualization software (preferably Looker Studio; Tableau or Power BI optional)Advanced SQL, database querying, and ETL/ELT experienceExpert Google Analytics (Google Analytics 360 preferred) knowledgeExpert Paid Platform knowledge - Adwords, Bing and Meta etc knowledgeExpert in working with and connecting data lakehouses or star schemasExpert in working with large-scale paid media accountsPython or R StudioProficiency with MS Office required (Outlook, Word, Excel, PowerPoint)Expert analytical and problem-solving skills requiredStrong verbal and written communication skills; ability to tell a story; ability to explain technical and complex concepts in a simple and concise wayDemonstrated ability to manage multiple assignments and deadlines in a fast-paced environmentAbility to quickly adapt as business needs change; ability to address difficult situations with diplomacy and emotional intelligenceCustomer service-oriented attitude with a demonstrated desire to exceed expectations Skills: A/B Testing, Adoption, Adwords, Analysis Skills, Artificial Intelligence (AI), Automation, Best Practices, Broadband, Business Growth, Campaigns, Cloud Computing, Communication Skills, Consumer Advertising, Consumer Marketing, Continuous Improvement, Cross-Functional, Customer Support/Service, Data Analysis, Data Management, Data Mart, Data Modeling, Data Quality, Data Science, Data Sets, Data Visualization, Data Visualization Tools, Database Extract Transform and Load (ETL), DevOps, Direct Marketing, Economics, Ecosystems, Experiment Design, Finance, Google Analytics, Industry/Trade Analysis, Leadership, Looker, Marketing, Marketing Metrics, Marketing Strategy, Mentoring, Microsoft Bing Search Engine, Microsoft Excel, Microsoft Office, Microsoft Outlook, Microsoft PowerPoint, Microsoft Windows Azure, Microsoft Word, Modems, Network Routers, PC (Personal Computer) Systems, Power BI, Presentation/Verbal Skills, Process Improvement, Product Marketing, Python Programming/Scripting Language, R Programming Language, Reporting Skills, Return on Investment (ROI), SQL (Structured Query Language), SQL Databases, Scalable System Development, Search Engine Marketing (SEM), Star Schema, Statistics, Storytelling, Tableau, Technical Leadership, Technical Strategy, Technical Support, Time Management, Webcams, Work From Home, Workflow Analysis, Writing Skills, eCommerce, eCommerce (B2X) Marketing, eCommerce Sales