Our client, a full service creative agency has an immediate need for a seasoned YouTube/Google Digital Video Buyer. This a 3 month freelance role 40 hours a week) with potential to extend. From account setup to trafficking, you’ll be the go-to expert for all things Google Video across tiers – Awareness, Consideration, and Action. You’ll collaborate across strategy, creative, analytics, and client teams to deliver audience-first, performance-driven campaigns that elevate brand storytelling and drive measurable results. o Implement audience targeting using first-party, affinity, and custom intent segments o Manage pacing, delivery, and performance in real time • Media Planning & Buying: o Translate strategic briefs into tactical media plans with clear KPIs o Forecast budgets, reach, and performance benchmarks across YouTube and Google Video o Execute buys with precision across DV360 and Google Ads platforms • Trafficking & QA: o Traffic creative assets, tracking tags, and ensure flawless campaign launches o Conduct pre-launch QA and troubleshoot delivery issues o Maintain documentation of campaign setups, learnings, and optimizations • Optimization & Reporting: o Monitor performance and implement optimizations (creative, targeting, bidding) o Deliver insights and performance reports to internal teams and clients o Collaborate with analytics to refine attribution and incrementality measurement
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