Strategic Paid Media Campaigner

The Senior Marketing Specialist, Paid Media will play a critical role in planning, executing, and optimizing paid media campaigns across multiple digital platforms. This includes developing and executing paid media strategies with a strong emphasis on video advertising across platforms such as Google Ads, Meta Ads, CTV, and more. The ideal candidate will have expertise in media buying across platforms, experience with DSPs, and demonstrated ability to drive brand awareness and consumer consideration through targeted paid media campaigns. • Continuously optimize campaigns based on real-time performance data to maximize ROI and meet KPIs. Qualifications and Skills: • Bachelor's Degree + 3 years of proven experience in digital paid media with a focus on video advertising and campaign optimization.