Strategist, Lifecycle Marketing

We are an employee and customer-centric agency bringing mission first brand stories to life to benefit the greater good and better people's lives. What will I be doing?You'll be responsible for each of your client's email and SMS program's health and be accountable for revenue and growth strategies, monitoring key KPIs such as conversion and engagement rates regularly to strategically recommend optimizationsOverall account management is a core function of this role, including project management of strategic initiatives, ensuring all deliverables are provided on time, managing the scope of work for your clients, and ensuring overall client happinessYou will work closely with Lifecycke Marketing Specialists and be accountable for overseeing their deliverables and performance for shared clientsYou'll coordinate with the design team on key campaigns and strategic projects to ensure optimal branding and customer experience on behalf of our clientsSolve problems. Whether you're addressing a client's concern or streamlining an agency process, you are eager to bring purposeful ideas about improvementOn a monthly and quarterly basis, you will provide robust reporting to clients that analyze program performance and provide thorough key takeaways and actionable insights that inform the strategic roadmap for your assigned clients that encompass well-thought-out strategies and optimizations that drive revenue for our client's programsYou will report to a Lifecycle Marketing Team Lead. You will also work closely with the Director and the entire Retention Marketing Team to collaborate on new initiatives and department projectsRequirements 3-5 years of experience doing retention marketing (email, SMS, loyalty programs, etc.). We are not accepting solicitations from agencies or other entities seeking to assist in the hiring of this role.