The Senior Vice President of Product at Dynata will lead the Ad Effectiveness & Connected Data team, responsible for driving product strategy and positioning. This role requires a strong background in product management, strategic thinking, and excellent communication skills, with a focus on innovation and understanding customer needs in the advertising and media industry. Responsibilities • Own & define the product strategy for the Ad Effectiveness and Connected Data products. , • Drive understanding of feasibility requirements for products in partnership with sales. , • Collaborate with sales leads on business cases, competitive benchmarking, and opportunity sizing.
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