July 7, 2024

The Weather Company - Advertising Data Product Manager

IBM Atlanta, Georgia

Introduction Does the thought of working for a brand with a reach of more than 400 Million users worldwide excite you? Do you aspire to be part of a team that impacts the weather experiences of the future? Are you on the cutting edge of mobile technology and excited by the opportunity to lead in this space globally?If this sounds like you, read on! Your Role and Responsibilities Who You Are We're looking for candidates with advertising industry expertise that want to turn ideas into reality, with a focus on development and integration of data and AI into new advertising technology. Employing creative thinking and collaboration as the foundation of your daily approach, specifically, the Product Manager will: o Own the end-to-end conception and management lifecycle of Advertising Data Products o Develop and own privacy-forward product products to combat the industry's loss of cookies o Manage CDP, Data Clean Room, Audience and Advertising Platform capability roadmap to develop and implement a robust first party strategy o Oversee evaluation and subsequent relationships with 2nd and 3rd party data service providers to support our products and enhance our ML/AI practice o Collaborate with other Data Product Managers to influence products in market and increase team understanding of competitors and market conditions Required Technical and Professional Expertise o At least 5 years of product management experience at a large, matrixed publisher or ad tech company o Expert at onboarding and managing large and complex first-party data strategies across an organization o Working knowledge of how to blend 1st, 2nd, and 3rd party data into scalable media and tech products o Has built/managed solutions that resolve the problems due to the deprecation of cookies o Has built audience insight products and solutions o Experience with prebid, clean rooms, authentication servers, and/or how data targeting works (server side versus client side) is a plus o Product Management experience, with preferred Computer Science or Engineering Preferred Technical and Professional Expertise Key Job Details o Country/Region: US o State: New York or Atlanta o City: New York or Georgia o Category: Advertising Product o Required Education: Bachelor's Degree o Position Type: Professional o Employment Type: Full-Time o Contract Type: Regular o Company : (0147) International Business Machines Corporation Salary Range:

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