UGC Content Creator (NY/LA based) - Freelance
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**Department:** Operations
**Employment Type:** Freelance
**Location:** New York/Los Angeles
**Compensation:** $1,000 - $4,000 / month
### Description
Upway is looking for a UGC Content Creator to produce high-performing, authentic content that drives people to sell their e-Bike to Upway.
This is a hands-on, in-person role focused on creating content that feels real, relatable, and conversion-driven.
You will create content that answers one core question:
“Why should I sell my e-Bike to Upway?”
### Key Responsibilities
Content Creation
* Create short-form, high-performing UGC content (TikTok, Instagram Reels, paid ads)
* Focus on content that drives supply: getting people to sell their e-Bike
* Produce a consistent volume of content weekly
* Turn real customer scenarios into simple, compelling videos
On-Site Content Production
* Film regularly at our UpCenters:
+ New York (134 Morgan Ave, Brooklyn)
+ Los Angeles (2400 Marine Ave, Redondo Beach)
Concepting
* Come up with new hooks, formats, and angles
* Test different messaging (price, ease, speed, trust)
* Quickly iterate based on performance
### Skills, Knowledge and Expertise
Location (Non-negotiable)
* Must live in New York or Los Angeles
* Must be able to come on-site to our UpCenters:
+ 134 Morgan Ave, Brooklyn
+ 2400 Marine Ave, Redondo Beach
UGC Native
* At least over 3 years of experience in UGC creation in B2C environment
* Deep understanding of TikTok / Reels content
* Knows what makes people stop scrolling
* Able to create content that feels native, not like ads
### Benefits
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