US Sales & Marketing Leader — Omnichannel

Our globally recognized brands include Arc’teryx, Salomon, Wilson, and Atomic. We are a company where ambitious, competent and motivated people can make their mark. All our team members are ready to strive for the best of the company and to win together. Some of the key requirements and responsibilities of this position:PILLAR 1: COMMERCIAL & BUSINESS MECHANICSDefine and Execute Growth Strategy in the USAlign Strategies: Develop and implement a comprehensive growth strategy aligned with North American brand objectives, marketing campaigns, sales targets, and the product team.Prioritize Margins: Measure growth by sustainable revenue and profitability, rather than topline expansion alone, to ensure premium positioning across all channels.Enforce Forecast Accuracy: Operate the US market with clear targets, predictable planning processes, and strong forecast metrics.Drive Sales Excellence and Distribution QualityOwn Omnichannel Strategy: Manage the end-to-end wholesale strategy alongside e-commerce and owned retail sales responsibilities to strengthen brand presence and elevate the consumer experience.Target Epicenters: Identify and prioritize high-impact epicenter opportunities within the United States, including selective wholesale expansion and potential retail opportunities.Build Brand Equity and Consumer EngagementInvest Strategically: Lead targeted investments in priority markets to strengthen brand awareness and desirability.Balance GTM Relevance: Oversee integrated marketing and GTM plans that balance global consistency with US relevance to drive awareness, desirability, and sell-through performance.Manage Partnerships: Maintain high-level relationships across key media, PR firms, and industry partners.US Sales and Marketing LeadershipSteer Agency Sales: Select, manage, train, and set annual sales targets for independent regional sales representatives, reviewing performance on a yearly basis.Govern the Organization: Establish a high-performing US Sales & Marketing organization with clear roles, accountability, and defined ways of working.Maintain Corporate Discipline: Drive operational discipline, aligned governance with the GM, and strong partnerships across the global organization and wider Amer Sports ecosystem.Know the Product: Remain intimately familiar with all aspects and technical details of the Atomic product range across all ski categories.Oversee the US Marketing Strategy and PlanIntegrate Consumer Programs: Lead the development of fully integrated, consumer-facing programs and drive key brand marketing initiatives in alignment with a unified sales and commercial plan (inclusive of digital experience, community and sports marketing, events, branded space, PR, etc. ).Collaborate with HQ: Develop annual marketing plans in strong alignment with sales, commercial, and HQ marketing teams to achieve shared sales and brand targets.PILLAR 2: STRATEGIC…