Vice President Marketing - MGM Grand Detroit

Detroit, Michigan The SHOW comes alive at MGM Resorts International The Vice President of Marketing is responsible for providing Senior Executive leadership and direction to the Special Events, Database Marketing, Casino Marketing, VIP Services, Advertising Brand Management as well as Public Relations. Serve as a key member of the Executive Committee team to support the Property President in the development and execution of the property’s Strategic Marketing planResponsible for the development, monitoring and management of the annual Marketing Budget, P&L and all related Marketing Expenses to ensure successful achievement of department and business financial objectivesIn collaboration and partnership with the Commercial Group, establishes customer segmentation strategy, marketing reinvestment, Test and Learn, Marketing calendar, player events and promotions and other direct marketing programs, loyalty program strategy, all aspects of VIP Casino Marketing, Cross Property Marketing and other marketing strategies and initiatives as requiredPartner with the Commercial Group on the development of annual advertising plan including creative strategy, print and broadcast media to ensure alignment with company goalsOversee local relationships with media and sponsorship partners and plays lead role in negotiation of local media and sponsorship contractsLead and ensure collaboration and partnership with Marketing Analytics COE to drive a culture of continuous improvement and data and insights driven marketingLead and directs the development, execution and measurement of guest service standards within reporting operational departments consistent with the company service standards and brand attributesProvide leadership to the reporting divisions including creating a work environment that promotes teamwork, performance feedback, recognition, mutual respect, and employee satisfaction; quality hiring, training, and succession planning processes that encompass the company’s diversity commitmentCollaborate and ensures marketing engagement and support of Business Unit needs including Slots, Table Games, Food and Beverage, Entertainment, Hotel, Convention Sales, Retail and all other Operational units as requiredEnsure all reporting business units delivery standard service, aligning with the properties individual brand while supporting the One Company Culture of MGM Resorts InternationalTHE IDEAL CANDIDATE: Are you ready to JOIN THE SHOW?