Vice President, Performance Marketing

The Vice President, Performance Marketing owns the end-to-end strategy, execution, and scaling of performance-driven lead generation across SEO, SEM, email, affiliate, and emerging channels. Reporting directly to the CMO, the VP will build and lead a world-class performance marketing organization, establish predictive forecasting models, and implement real-time optimization frameworks powered by data, automation, and cross-functional alignment. Qualifications • 10+ years of progressive experience in performance marketing, with 5+ years in a senior leadership role (Director or above) at a high-growth SaaS, tech, or digital-first company. • Experience with Capterra, G2, Software Advice, or industry-specific review platforms. • This is a VP-level role designed for a strategic builder ready to own revenue-level outcomes and lead at the executive table.