Revenue and growth naturally are extensions of your energy to do your best work and achieve results for your clients and within your team. • Continuously monitor campaign performance and return-on-ad-spend (ROAS) and/or cost-per-acquisition (CPA), while suggesting and executing ongoing optimization strategies to hit and exceed assigned KPIs. • Leverage Google Analytics and other tools to review traffic performance and provide ongoing optimization suggestions. • Passion for eCommerce and ongoing learning with a deep understanding of the digital marketing ecosystem and how media buying fits into the larger picture of digital marketing. • Knowledge of the following platforms: Google Ads, Facebook/Meta ads, TikTok.
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