July 11, 2025

Winwithoptimal is hiring: Programmatic Advertising Specialist (Paid Media) – Aus

Winwithoptimal Austin, Texas

The ideal candidate for this role exhibits a true passion for media buying, and has some hands-on experience managing paid media campaigns in platforms such as Google, Meta, Amazon, Stackadapt, or The Trade Desk.At Optimal, we are actively looking to scale standout candidates – those who are ready for significant opportunities and hungry to take on meaningful responsibilities that drive real business results for our clients. New employees that grow the fastest at our company are strategic problem solvers who are proactively looking to improve with innovative ideas but are also relentless at following through.Who Are We?Optimal is a performance marketing agency on a mission, bringing together the best data, technology, and people to achieve our clients’ marketing goals. Monitor ongoing performance of newly launched campaigns.Campaign Management & Optimization - Manage client advertising budgets with media spends of up to seven figures, conduct performance analysis, and proactively adjust campaigns to ensure client deliverables are met and, when possible, exceeded.Collaboration – Work closely with the Associate Director of Programmatic Media and leadership team to develop to ideate & recommend new account strategies & optimizations. Interface with various internal teams such as our business intelligence, business development, PPC, SEO, and creative teams.Creative Ideation – Guide the creative team and test variations of creative assets needed to determine highest-performing creative and ad copy.Reporting & Analysis – Master the art of performance analysis and client reporting through the daily use of tools such as DV360, The Trade Desk, Stackadapt, & Microsoft PBI.Strategy – Work with clients & the programmatic media team to plan and allocate budgets across top performing channels. to improve performance and drive innovation.Minimum Qualifications & Skill Requirements:Hands-on experience with campaign setup and optimization in platforms like DV360, Stackadapt, The Trade Desk, Google Ads, Meta Ads, or Amazon Ads.Experience with other DSP’s and Campaign Manager 360 also a plus.Superior ability to analyze data in programmatic advertising platforms & analytical suites like Microsoft Power BI or Google Analytics.Experience with various channels including display, video, CTV, & DOOH also a plus.Proficient in Excel and PowerPoint.Best-in-class communication skills, both written and verbal.4-year Bachelor’s degree in business, marketing, advertising, statistics, analytics, or a related field is a plus.Optimal is proud to offer the following:$55,000 - $75,000 annually depending upon factors including, but not limited to, experience, skill level, education and location.Open leave (paid time off)Paid Leave for new parentsHealth insurance (including dental and vision)Flex Spending PlanEmployee Assistance Program401K with company matchingStudent Loan Repayment ProgramRewards and recognition programsAnd so much more!Office Hours:This role is based out of our Austin office.

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