Business Development Sales Executive

Are you passionate about fostering community connections through innovative advertising? If so, we want you on our dynamic sales team! Our office in Syracuse, New York, is looking for a motivated Sales Account Executive (salary + commission) to drive creative outdoor advertising campaigns for brands in the area.

We seek someone who understands the synergy between marketing and sales and is excited by every sale, regardless of size. This position will primarily address the Watertown Market.

Why Choose Us?
Our Sales team is proud to be rated #1 for 2025 on Comparably, connecting our company with the communities we serve. As a Sales Account Executive, you will meet and exceed sales objectives by using proven sales techniques to foster long-term advertising relationships that grow both our sales and community connections.

Join us at Lamar, a certified Great Place to Work, with 86% employee satisfaction. We are recognized as one of the Best Companies to Work For by U.S. News & World Report.

What’s in store for you?A Monday-Friday 8am - 5pm schedule with paid holidays, combining in-office work and field salesFirst-year earning potential between $60,000 - $150,000, including commissions based on experience and sales prowessNo commission caps, ensuring unlimited earning potential as you build your business!Monthly auto and cell allowances to cover work-related expensesWhat to expect from us:

Comprehensive training opportunities, including participation in our corporate-hosted Lamar Sales SchoolMultiple medical plan options along with a health savings accountHospital, Critical Illness, and Accident coverageDental and vision insuranceShort and long-term disability along with paid parental leave120 hours of paid time off (PTO), increasing with tenure12 paid company holidays, including Presidents Day and Juneteenth401(k) plan with company matchUp to $1,200 value in employer-paid HSA contributionsA people-first culture that prioritizes connection and community involvementWhat we are looking for in YOU:

Comfort with making cold calls, both over the phone and in-personStrong oral presentation skills and ability to articulate policies and proceduresAlignment with our values of inclusivity and effective communication across diverse backgroundsMotivation to learn new technologies and systemsEffective time management and self-organization skillsA willingness to embrace the outdoor advertising sector and promote its benefitsProfessional verbal and written communication abilitiesCapability to perform under varying workloadsA talent for building connections and earning trustA track record of meeting sales quotas and utilizing general sales techniquesIntrinsic self-motivation to overcome obstacles and achieve goalsResilience in the face of rejectionEducation and experience:

Current and Valid Driver's License is requiredCollege Degree preferredExperience in Outdoor Advertising sales is preferredProficiency in Microsoft Office Suite is neededExperience with CRM systems is preferredNext Steps:
Upon submitting your application, you will complete a brief personality assessment to compare your soft skills with the requirements for this role.

A day in your life:
In this role, you will consistently:

Meet and exceed sales targets while tracking personal sales dataEngage businesses within your territory, visiting both existing and competitor clientsStay informed about local and national competitionOrganize accounts for efficient sales strategiesIdentify opportunities for growth and establish new accountsUtilize our tools to find prospects, follow up on leads, and prepare proposalsEnhance your presentation skills and product knowledgeParticipate actively in sales meetings and eventsHandle administrative tasks such as maintaining organized sales records and following up on client ordersPhysical demands and work environment:

This position entails a mix of office work and field sales.Physical requirements include light lifting and a combination of sitting, standing, and walking.Traveling overnight is less than 10% of the time.About Us:
Founded in 1902, Lamar Advertising Company is a leading outdoor advertising firm with over 360,000 displays in the U.S. and Canada. We help local businesses and national brands connect with wide audiences through various platforms including billboards, interstate logos, handpainted murals, and digital billboards.

We adhere to the Golden Rule, operating with integrity toward employees, customers, and our communities. Each office embodies its unique culture, ensuring every employee feels connected and valued.

Committed to sustainable practices, Lamar continuously seeks innovative ways to reduce its environmental impact.

Lamar is an EEO/AA employer, welcoming diversity in our workforce.

Note: Lamar does not sponsor work visas. Only candidates with U.S. work authorization will be considered.